I tried the classic glazed doughnut from Dunkin' and Krispy Kreme, and the winner came down to texture (2024)

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Gabbi Shaw

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I tried the classic glazed doughnut from Dunkin' and Krispy Kreme, and the winner came down to texture (1)

  • Dunkin' and Krispy Kreme are two of the nation's biggest doughnut chains.
  • To celebrate National Donut Day on June 7, we pitted their glazed doughnuts against each other.
  • Dunkin's doughnut was dense and cake-like, while Krispy Kreme's was lighter.

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I tried the classic glazed doughnut from Dunkin' and Krispy Kreme, and the winner came down to texture (4)

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Krispy Kreme and Dunkin' are two of the biggest doughnut chains, but a few years ago, I wanted to find out which one had the best glazed doughnut. So I set out to do my own taste test to see which one was the victor.

From a pure number perspective, it's hard to figure out which doughnuts reign supreme. There are 13,000 Dunkin' locations around the world while Krispy Kreme has 1,400 retailers worldwide, including doughnut shops and partnerships with retailers.

While Dunkin's profits aren't public, Krispy Kreme, a publicly traded company, increased its net revenue by 5.7% in the first quarter of the year to $442.7 million, according to their quarterly results.

Since pure stats wouldn't help me, I visited both chains and now I can see why the latter is hugely popular.

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To celebrate this year's National Donut Day, here's what I thought when I visited the chains back in 2019.

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I began my journey to one of the first Krispy Kremes on the island of Manhattan: inside Penn Station.

I tried the classic glazed doughnut from Dunkin' and Krispy Kreme, and the winner came down to texture (5)

For a long time, the Penn Station Krispy Kreme was the only one in Manhattan. Now, there are seven Krispy Kremes in Manhattan, including the huge flagship store in Times Square, whichopened in September 2020.

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I selected an original glazed, which was $1.49 at the time.

I tried the classic glazed doughnut from Dunkin' and Krispy Kreme, and the winner came down to texture (6)

I ended up grabbing two more to get a three-pack, which cost $4.89 (now $6.99) and came with a cute little box. The price has since gone up — a single glazed will now set you back $2.19.

But not on National Donut Day — all regular doughnuts are free, no purchase necessary.

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The Krispy Kreme glazed doughnut was light, airy, and straight-up delicious.

I tried the classic glazed doughnut from Dunkin' and Krispy Kreme, and the winner came down to texture (7)

It was just the right amount of sweet, fully glazed all over, and essentially melted in my mouth. The crunch that the glaze added was just right.

The only downside was that the glaze left my fingers pretty sticky.

I tried the classic glazed doughnut from Dunkin' and Krispy Kreme, and the winner came down to texture (8)

The glaze is super sensitive, and the minute you touch the doughnut, a fingerprint is left on the pastry. It's not that appealing.

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Next up, I trekked over to Dunkin' to see what their glazed option held in store for me.

I tried the classic glazed doughnut from Dunkin' and Krispy Kreme, and the winner came down to texture (9)

I thought the Dunkin' option was tasty, but essentially the opposite of Krispy Kreme's flaky, light doughnut. This thing was dense.

It also mainly tasted like a doughnut, as the glaze flavor was less pronounced.

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If you prefer a thicker and cakier doughnut, you should opt for Dunkin'. It was good, but dense.

I tried the classic glazed doughnut from Dunkin' and Krispy Kreme, and the winner came down to texture (10)

At the time, Dunkin's doughnuts cost $1.39 each, 10 cents cheaper than Krispy Kreme's alternative. Now, a glazed one costs $2.09, making them a bit more expensive.

The chain has now leaned away from its food and focuses on its beverages — hence the name change from Dunkin' Donuts to simply Dunkin'.

On National Donut Day, Dunkin' will offer a free classic doughnut with a purchase of any drink.

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Dunkin's doughnut looks denser when put next to its Krispy Kreme counterpart.

I tried the classic glazed doughnut from Dunkin' and Krispy Kreme, and the winner came down to texture (11)

In my opinion, the taste of the Dunkin' doughnut overwhelmed the glaze. I personally like it the other way around. I'm eating a glazed or frosted doughnut to taste the sugar, not the actual dough.

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Overall, the Krispy Kreme classic doughnut is hard to beat — it's exactly what I think of a glazed doughnut: sweet, sticky, and melt-in-your-mouth delicious.

I tried the classic glazed doughnut from Dunkin' and Krispy Kreme, and the winner came down to texture (12)

This may just come down to personal preference, though. For those who prefer a cake-like doughnut, Dunkin' is the way to go.

Either way, it's never a bad day when you get to snack on glazed doughnuts.

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I tried the classic glazed doughnut from Dunkin' and Krispy Kreme, and the winner came down to texture (2024)

FAQs

What's better, Krispy Kreme or Dunkin Donuts? ›

Overall, the Krispy Kreme classic doughnut is hard to beat — it's exactly what I think of a glazed doughnut: sweet, sticky, and melt-in-your-mouth delicious. This may just come down to personal preference, though. For those who prefer a cake-like doughnut, Dunkin' is the way to go.

Why are Krispy Kreme donuts bad? ›

A: While Krispy Kreme donuts can offer health benefits, they are still high in sugar and calories. It's best to enjoy them in moderation as part of a balanced diet.

Why did Krispy Kreme almost fail? ›

Krispy Kreme relied on one product and had become complacent. They struggled with marketing the fresh donut experience because their donuts could be bought everywhere. The accounting scandals did nothing but further infuriate fran- chisees and damage the company/franchisee relationship.

Why are Krispy Kreme doughnuts so soft? ›

The secret ingredient, mashed potato, gives the donuts moistness and tenderness. It's rumored potato is in the secret Krispy Kreme recipe too! The first Krispy Kreme shop was opened in 1937 in North Carolina by Vernon Rudolph, who used his uncle's yeast-raised donut recipe.

Why do Krispy Kreme donuts taste different? ›

Most Krispy Kreme doughnut varieties are made of the same yeast-raised dough as the original glazed, but they're prepared differently. Some are dipped in chocolate, caramel or other toppings and some are loaded with filling. Some speciality doughnuts are ring-shaped original glazed coated with different toppings.

What is the most unhealthy donut in the world? ›

Unhealthiest Doughnut: Blueberry Butternut Donut, Bismark, or Glazed Jelly Stick. Why it's bad: Imagine eating eight teaspoons of sugar.

What is the unhealthiest Krispy Kreme donut? ›

Krispy Kreme Cake Batter Donut

Even more of an issue is the fact that the Cake Batter Donut has less than one gram of fiber, meaning there's nothing to help your body break down the carbohydrates it's taking in.

Is one donut a day bad for you? ›

It's fine to enjoy a glazed doughnut every once in a while, but for your health, it's best not to make it a habit. Glazed doughnuts are not healthy, although you can certainly enjoy one every now and again.

What happens to unsold Krispy Kreme donuts? ›

It is understood the chain only sells food which is baked on the day and if the doughnuts are not sold within 24 hours, they have to be thrown away.

What is Krispy Kreme changing their name to? ›

A statement released by the company today said the company would now trade under the name "Krispy Cream" to avoid any further widespread confusion of the pronunciation of its name. The brand says Brits seem to think that Krispy Kreme is pronounced "Crème" rather than "Cream." Hmm.

Who is Krispy Kreme biggest competitor? ›

Krispy Kreme competitors and alternatives
  1. Cadbury. Brand of confectionery. ...
  2. The Hershey Company. Manufacturer and brand of confectionery products. ...
  3. Dunkin' Donuts. Donuts bakery cafes. ...
  4. Sprinkles Cupcakes. Chain of bakery cafes. ...
  5. HERSHEY'S. Confectionary company. ...
  6. Wrigley. Confectionery holding company. ...
  7. Dancing Deer. ...
  8. Workshop Cafe.

What is the secret ingredient in Krispy Kreme donuts? ›

The secret to Krispy Kreme doughnuts is of course the sweet glaze, and this is achieved by bathing the doughnuts in a glaze of icing sugar, vanilla extract and milk, for a thicker glaze increase the quantity of icing sugar by a few spoons.

Does Krispy Kreme make their donuts fresh every morning? ›

Each Krispy Kreme generally makes glazed doughnuts twice a day: around opening time, and again in the p.m., says a Krispy Kreme customer service representative. Specialty doughnuts are baked just once a day, and it's up to management to pick that time.

What is the most popular doughnut company? ›

Most eaten brands of donuts / doughnuts in the U.S. 2020

According to this statistic, 63.83 million Americans consumed Dunkin' Donuts in 2020.

Which donut is better for you? ›

Sugared Donut

The classic sugared donut is also the most nutritious donut on the menu. It has 240 calories, 11g fat, 4.5g saturated fat, 33g carbohydrates, 4g protein, 13g sugars, and 270mg sodium. If you love donuts, you've got plenty of varieties to choose from.

What is Krispy Kremes most popular donut? ›

Unleash Your Sweet Tooth: The Ultimate Guide to Krispy Kreme's Most Popular Donuts
  • Chocolate Iced Glazed. For chocolate lovers, the chocolate iced glazed donut is a must-try. ...
  • Original Glazed Cake. ...
  • Raspberry Filled. ...
  • Original Filled. ...
  • Cinnamon Sugar. ...
  • Classic Glazed Donut. ...
  • Chocolate Iced Custard Filled. ...
  • Pumpkin Spice.

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